智(zhi)(zhi)(zhi)(zhi)(zhi)能(neng)(neng)(neng)營(ying)(ying)(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)(xiao)工(gong)(gong)(gong)(gong)(gong)(gong)具(ju)還(huan)可以通(tong)過自動化(hua)流程，提高(gao)營(ying)(ying)(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)(xiao)效(xiao)率，減少人工(gong)(gong)(gong)(gong)(gong)(gong)成本，實現(xian)(xian)營(ying)(ying)(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)(xiao)的(de)(de)智(zhi)(zhi)(zhi)(zhi)(zhi)能(neng)(neng)(neng)化(hua)和(he)(he)自動化(hua)。然而，智(zhi)(zhi)(zhi)(zhi)(zhi)能(neng)(neng)(neng)營(ying)(ying)(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)(xiao)工(gong)(gong)(gong)(gong)(gong)(gong)具(ju)也(ye)存在一些挑(tiao)戰(zhan)和(he)(he)風險。首(shou)先，智(zhi)(zhi)(zhi)(zhi)(zhi)能(neng)(neng)(neng)營(ying)(ying)(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)(xiao)工(gong)(gong)(gong)(gong)(gong)(gong)具(ju)需要大量的(de)(de)數(shu)(shu)據(ju)支持，如果(guo)企(qi)(qi)業沒有(you)足(zu)夠的(de)(de)數(shu)(shu)據(ju)，就(jiu)無法發揮智(zhi)(zhi)(zhi)(zhi)(zhi)能(neng)(neng)(neng)營(ying)(ying)(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)(xiao)工(gong)(gong)(gong)(gong)(gong)(gong)具(ju)的(de)(de)優勢。其次，智(zhi)(zhi)(zhi)(zhi)(zhi)能(neng)(neng)(neng)營(ying)(ying)(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)(xiao)工(gong)(gong)(gong)(gong)(gong)(gong)具(ju)需要專業的(de)(de)技術和(he)(he)人才(cai)支持，如果(guo)企(qi)(qi)業缺乏相關技術和(he)(he)人才(cai)，就(jiu)無法正確使用智(zhi)(zhi)(zhi)(zhi)(zhi)能(neng)(neng)(neng)營(ying)(ying)(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)(xiao)工(gong)(gong)(gong)(gong)(gong)(gong)具(ju)。智(zhi)(zhi)(zhi)(zhi)(zhi)能(neng)(neng)(neng)營(ying)(ying)(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)(xiao)工(gong)(gong)(gong)(gong)(gong)(gong)具(ju)需要不斷的(de)(de)更(geng)新和(he)(he)優化(hua)，否(fou)則就(jiu)會失去優勢。總之，智(zhi)(zhi)(zhi)(zhi)(zhi)能(neng)(neng)(neng)營(ying)(ying)(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)(xiao)工(gong)(gong)(gong)(gong)(gong)(gong)具(ju)是(shi)現(xian)(xian)代企(qi)(qi)業營(ying)(ying)(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)(xiao)的(de)(de)必備工(gong)(gong)(gong)(gong)(gong)(gong)具(ju)之一。它(ta)可以幫助企(qi)(qi)業更(geng)好地了解消費者需求和(he)(he)行(xing)為，精(jing)(jing)細(xi)定位(wei)目標客(ke)戶，提供更(geng)精(jing)(jing)細(xi)的(de)(de)營(ying)(ying)(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)(xiao)策略(lve)和(he)(he)決策支持。然而，企(qi)(qi)業在使用智(zhi)(zhi)(zhi)(zhi)(zhi)能(neng)(neng)(neng)營(ying)(ying)(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)(xiao)工(gong)(gong)(gong)(gong)(gong)(gong)具(ju)時也(ye)需要注意一些挑(tiao)戰(zhan)和(he)(he)風險。只有(you)正確使用智(zhi)(zhi)(zhi)(zhi)(zhi)能(neng)(neng)(neng)營(ying)(ying)(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)(xiao)工(gong)(gong)(gong)(gong)(gong)(gong)具(ju)，才(cai)能(neng)(neng)(neng)讓營(ying)(ying)(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)(xiao)更(geng)智(zhi)(zhi)(zhi)(zhi)(zhi)能(neng)(neng)(neng)化(hua)，從而提高(gao)營(ying)(ying)(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)(xiao)效(xiao)率和(he)(he)ROI。數(shu)(shu)據(ju)分析智(zhi)(zhi)(zhi)(zhi)(zhi)能(neng)(neng)(neng)營(ying)(ying)(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)(xiao)中心是(shi)數(shu)(shu)據(ju)分析。哪里智(zhi)(zhi)(zhi)(zhi)(zhi)能(neng)(neng)(neng)營(ying)(ying)(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)(xiao)工(gong)(gong)(gong)(gong)(gong)(gong)具(ju)收費標準(zhun)

智(zhi)(zhi)能(neng)(neng)營(ying)銷(xiao)(xiao)是一種利用(yong)(yong)人工(gong)智(zhi)(zhi)能(neng)(neng)技術和(he)大(da)數據分析(xi)來(lai)實現精細營(ying)銷(xiao)(xiao)的(de)(de)方法。它通過(guo)對(dui)用(yong)(yong)戶(hu)行(xing)為、興趣(qu)愛(ai)好(hao)、購買(mai)習慣等(deng)數據進(jin)行(xing)分析(xi)，從而實現對(dui)用(yong)(yong)戶(hu)的(de)(de)個(ge)(ge)性(xing)(xing)化(hua)推(tui)薦和(he)營(ying)銷(xiao)(xiao)。是將智(zhi)(zhi)能(neng)(neng)洞察、智(zhi)(zhi)能(neng)(neng)策略、智(zhi)(zhi)能(neng)(neng)內容(rong)、智(zhi)(zhi)能(neng)(neng)投放、智(zhi)(zhi)能(neng)(neng)評估、智(zhi)(zhi)能(neng)(neng)運營(ying)等(deng)相(xiang)結合的(de)(de)綜(zong)合服(fu)(fu)務(wu)(wu)體系。智(zhi)(zhi)能(neng)(neng)營(ying)銷(xiao)(xiao)的(de)(de)主要內容(rong)包括以(yi)下(xia)幾(ji)個(ge)(ge)方面：.數據分析(xi)智(zhi)(zhi)能(neng)(neng)營(ying)銷(xiao)(xiao)中心是數據分析(xi)。通過(guo)對(dui)用(yong)(yong)戶(hu)數據的(de)(de)收(shou)集(ji)和(he)分析(xi)，可(ke)以(yi)了解用(yong)(yong)戶(hu)的(de)(de)需求和(he)偏(pian)好(hao)，從而為用(yong)(yong)戶(hu)提供更加(jia)個(ge)(ge)性(xing)(xing)化(hua)的(de)(de)服(fu)(fu)務(wu)(wu)和(he)推(tui)薦。個(ge)(ge)性(xing)(xing)化(hua)推(tui)薦基于數據分析(xi)，智(zhi)(zhi)能(neng)(neng)營(ying)銷(xiao)(xiao)可(ke)以(yi)實現對(dui)用(yong)(yong)戶(hu)的(de)(de)個(ge)(ge)性(xing)(xing)化(hua)推(tui)薦。通過(guo)對(dui)用(yong)(yong)戶(hu)的(de)(de)歷史行(xing)為和(he)興趣(qu)愛(ai)好(hao)進(jin)行(xing)分析(xi)，可(ke)以(yi)為用(yong)(yong)戶(hu)提供更加(jia)符合其需求的(de)(de)產品(pin)和(he)服(fu)(fu)務(wu)(wu)。重慶網絡(luo)營(ying)銷(xiao)(xiao)智(zhi)(zhi)能(neng)(neng)營(ying)銷(xiao)(xiao)工(gong)具服(fu)(fu)務(wu)(wu)價格智(zhi)(zhi)能(neng)(neng)營(ying)銷(xiao)(xiao)工(gong)具測評，哪家強大(da)？

這(zhe)幾(ji)年人工(gong)(gong)智能(neng)(neng)的(de)發展趨勢迅猛，不僅(jin)在科學(xue)研(yan)究(jiu)(jiu)領域成為熱(re)門研(yan)究(jiu)(jiu)方向，而且涌現大量(liang)的(de)ai創業(ye)(ye)公司。有人說2018年是人工(gong)(gong)智能(neng)(neng)落地元年，那么(me)人工(gong)(gong)智能(neng)(neng)與商(shang)業(ye)(ye)營銷(xiao)究(jiu)(jiu)竟有哪些(xie)成功(gong)的(de)結合呢(ni)？本文介紹了(le)人工(gong)(gong)智能(neng)(neng)在商(shang)業(ye)(ye)營銷(xiao)中(zhong)(zhong)的(de)十個應用，包括推薦系統、聊天機器人、決策支持、內容營銷(xiao)、優化網(wang)站加載、營銷(xiao)預測(ce)...人工(gong)(gong)智能(neng)(neng)將(jiang)如何革新數(shu)字營銷(xiao)領域?當(dang)數(shu)字營銷(xiao)人員想到“人工(gong)(gong)智能(neng)(neng)”，他們會(hui)馬上聯想到“rankbrain”算法。2015年，google推出了(le)rankbrain，一種(zhong)能(neng)(neng)自動回復用戶(hu)的(de)機器學(xue)習系統。rankbrain利(li)用人工(gong)(gong)智能(neng)(neng)來(lai)理解用戶(hu)問詢并對其作出反應，就如同(tong)人類世界一樣。當(dang)你(ni)在google搜索(suo)欄中(zhong)(zhong)輸入“justinbieber多大？”時會(hui)出現什(shen)么(me)？google會(hui)直接(jie)返回答案：?...如何借助私(si)(si)域流量(liang)打(da)破原(yuan)有壁壘，構建智能(neng)(neng)營銷(xiao)新生態“私(si)(si)域流量(liang)”一詞(ci)成為2019風靡營銷(xiao)圈、運(yun)營圈乃至互聯網(wang)圈的(de)爆火(huo)黑(hei)話。

于是(shi)，針對傳統(tong)模(mo)式企業(ye)營(ying)(ying)銷(xiao)(xiao)痛(tong)點，已經有部分企業(ye)利用(yong)(yong)(yong)人工智(zhi)能(neng)技(ji)術，推出(chu)(chu)云(yun)端智(zhi)能(neng)營(ying)(ying)銷(xiao)(xiao)平臺，通過聚合(he)平臺內(nei)的(de)(de)企業(ye)、產(chan)品(pin)(pin)、需求等數據(ju)，建立能(neng)力和(he)畫像模(mo)型(xing)，實現對供(gong)(gong)應商(shang)(shang)(shang)、營(ying)(ying)銷(xiao)(xiao)員、買(mai)方(fang)用(yong)(yong)(yong)戶的(de)(de)精細匹配，用(yong)(yong)(yong)戶的(de)(de)需求洞察和(he)意圖(tu)識別等。目(mu)前，智(zhi)能(neng)營(ying)(ying)銷(xiao)(xiao)主要有兩大途徑，一是(shi)技(ji)術輸出(chu)(chu)型(xing)，提供(gong)(gong)方(fang)主要為(wei)云(yun)服(fu)務(wu)商(shang)(shang)(shang)和(he)人工智(zhi)能(neng)公司(si)，其中(zhong)云(yun)服(fu)務(wu)商(shang)(shang)(shang)通過集成(cheng)人工智(zhi)能(neng)公司(si)的(de)(de)算法能(neng)力，向用(yong)(yong)(yong)戶輸出(chu)(chu)基(ji)于云(yun)平臺的(de)(de)標準(zhun)化服(fu)務(wu)，而人工智(zhi)能(neng)公司(si)交付給用(yong)(yong)(yong)戶的(de)(de)解決(jue)辦(ban)法多為(wei)定制類項目(mu)，解決(jue)用(yong)(yong)(yong)戶個(ge)性化需求，這(zhe)也是(shi)其主要的(de)(de)收入來源；二是(shi)經驗(yan)輸出(chu)(chu)型(xing)，由成(cheng)熟的(de)(de)品(pin)(pin)牌銷(xiao)(xiao)售(shou)商(shang)(shang)(shang)提供(gong)(gong)解決(jue)辦(ban)法，試圖(tu)將品(pin)(pin)牌自身多年運營(ying)(ying)經驗(yan)和(he)新技(ji)術融合(he)，向中(zhong)小微(wei)商(shang)(shang)(shang)家輸出(chu)(chu)，優化其運營(ying)(ying)模(mo)式。重慶嘉博網絡科(ke)技(ji)您(nin)值(zhi)得信賴的(de)(de)智(zhi)能(neng)營(ying)(ying)銷(xiao)(xiao)工具(ju)供(gong)(gong)應商(shang)(shang)(shang)。重慶嘉博網絡科(ke)技(ji)是(shi)做什么的(de)(de)？提供(gong)(gong)本(ben)地智(zhi)能(neng)營(ying)(ying)銷(xiao)(xiao)線上獲客工具(ju)。

SaaS產品能(neng)(neng)(neng)(neng)幫助(zhu)用戶(hu)真正了解互聯網營(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)。 即(ji)讓中小企業(ye)(ye)學會通過(guo)工具實現更(geng)專業(ye)(ye)、更(geng)精細(xi)的(de)(de)(de)(de)數(shu)(shu)(shu)字(zi)營(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)。這需(xu)(xu)要(yao)SaaS平(ping)(ping)(ping)臺(tai)提供(gong)更(geng)多增值(zhi)服(fu)務，幫助(zhu)企業(ye)(ye)更(geng)好地掌控數(shu)(shu)(shu)字(zi)營(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)的(de)(de)(de)(de)實施全過(guo)程。 SaaS級(ji)的(de)(de)(de)(de)智(zhi)(zhi)(zhi)(zhi)能(neng)(neng)(neng)(neng)營(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)云(yun)平(ping)(ping)(ping)臺(tai) 從以(yi)上4個(ge)特點，我們不(bu)難(nan)發現，除了SaaS需(xu)(xu)平(ping)(ping)(ping)臺(tai)化(hua)外(wai)，它還(huan)需(xu)(xu)要(yao)與“數(shu)(shu)(shu)字(zi)資(zi)源的(de)(de)(de)(de)按(an)需(xu)(xu)所取”及“營(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)決策(ce)自(zi)(zi)(zi)助(zhu)”等(deng)特點相結(jie)合(he)。 首先(xian)，“數(shu)(shu)(shu)字(zi)資(zi)源的(de)(de)(de)(de)按(an)需(xu)(xu)所取”就是(shi)指將(jiang)數(shu)(shu)(shu)字(zi)營(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)媒體、推廣渠道、數(shu)(shu)(shu)字(zi)營(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)策(ce)略(lve)、方(fang)法等(deng)資(zi)源匯(hui)集在一起，并可(ke)按(an)需(xu)(xu)使(shi)用。其次(ci)，“營(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)決策(ce)自(zi)(zi)(zi)助(zhu)”，即(ji)自(zi)(zi)(zi)助(zhu)式(shi)的(de)(de)(de)(de)選(xuan)擇營(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)的(de)(de)(de)(de)決策(ce)或策(ce)略(lve)，幫助(zhu)企業(ye)(ye)從策(ce)略(lve)的(de)(de)(de)(de)執行升(sheng)級(ji)為策(ce)略(lve)的(de)(de)(de)(de)制定。由此可(ke)見，兩者的(de)(de)(de)(de)結(jie)合(he)恰好符合(he)“智(zhi)(zhi)(zhi)(zhi)能(neng)(neng)(neng)(neng)營(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)”的(de)(de)(de)(de)理(li)念，即(ji)SaaS級(ji)的(de)(de)(de)(de)智(zhi)(zhi)(zhi)(zhi)能(neng)(neng)(neng)(neng)營(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)云(yun)平(ping)(ping)(ping)臺(tai)。同(tong)時，它也(ye)可(ke)以(yi)認為是(shi)分享經濟下的(de)(de)(de)(de)產物。 珍(zhen)島集團在業(ye)(ye)內率(lv)先(xian)提出“智(zhi)(zhi)(zhi)(zhi)能(neng)(neng)(neng)(neng)營(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)”的(de)(de)(de)(de)理(li)念，致力于(yu)通過(guo)先(xian)進的(de)(de)(de)(de)技(ji)術和理(li)念，使(shi)得數(shu)(shu)(shu)字(zi)營(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)實現自(zi)(zi)(zi)動化(hua)、智(zhi)(zhi)(zhi)(zhi)能(neng)(neng)(neng)(neng)化(hua)、精細(xi)化(hua)，推動數(shu)(shu)(shu)字(zi)營(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)行業(ye)(ye)的(de)(de)(de)(de)智(zhi)(zhi)(zhi)(zhi)能(neng)(neng)(neng)(neng)化(hua)變(bian)革(ge)。而(er)智(zhi)(zhi)(zhi)(zhi)能(neng)(neng)(neng)(neng)營(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)需(xu)(xu)要(yao)以(yi)“分享經濟”為基礎(chu)，并嫁接于(yu)SaaS平(ping)(ping)(ping)臺(tai)上。智(zhi)(zhi)(zhi)(zhi)能(neng)(neng)(neng)(neng)營(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)工具提供(gong)更(geng)精細(xi)的(de)(de)(de)(de)營(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)策(ce)略(lve)和決策(ce)支持。網絡(luo)營(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)智(zhi)(zhi)(zhi)(zhi)能(neng)(neng)(neng)(neng)營(ying)(ying)(ying)銷(xiao)(xiao)(xiao)(xiao)(xiao)工具介(jie)紹

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珍島(dao)集(ji)團SaaS智(zhi)能(neng)(neng)營(ying)(ying)銷(xiao)(xiao)云(yun)平(ping)臺(tai)是(shi)一種高效(xiao)(xiao)、精確的(de)(de)(de)營(ying)(ying)銷(xiao)(xiao)解(jie)決方(fang)(fang)案，它結合了(le)(le)(le)(le)人(ren)工智(zhi)能(neng)(neng)和(he)大(da)數據(ju)(ju)分(fen)(fen)析技術，為企業(ye)提供了(le)(le)(le)(le)強有力的(de)(de)(de)服(fu)務，助(zhu)力企業(ye)實現精細營(ying)(ying)銷(xiao)(xiao)突破。在(zai)當今競爭(zheng)激烈的(de)(de)(de)市(shi)場環境中，企業(ye)需要(yao)找到一種能(neng)(neng)夠幫助(zhu)他(ta)們更(geng)好地(di)了(le)(le)(le)(le)解(jie)客(ke)戶(hu)需求、提高營(ying)(ying)銷(xiao)(xiao)效(xiao)(xiao)果的(de)(de)(de)方(fang)(fang)法。而珍島(dao)集(ji)團SaaS智(zhi)能(neng)(neng)營(ying)(ying)銷(xiao)(xiao)云(yun)平(ping)臺(tai)正是(shi)為了(le)(le)(le)(le)滿足(zu)這一需求而誕(dan)生的(de)(de)(de)。通過使用該(gai)平(ping)臺(tai)，企業(ye)可以利用人(ren)工智(zhi)能(neng)(neng)和(he)大(da)數據(ju)(ju)分(fen)(fen)析技術，對客(ke)戶(hu)進(jin)行深入的(de)(de)(de)分(fen)(fen)析和(he)洞(dong)察，從而更(geng)好地(di)了(le)(le)(le)(le)解(jie)他(ta)們的(de)(de)(de)需求和(he)偏好。SaaS智(zhi)能(neng)(neng)營(ying)(ying)銷(xiao)(xiao)云(yun)平(ping)臺(tai)的(de)(de)(de)一個(ge)重要(yao)特點是(shi)其高效(xiao)(xiao)性(xing)。傳統(tong)的(de)(de)(de)營(ying)(ying)銷(xiao)(xiao)方(fang)(fang)法往(wang)往(wang)需要(yao)大(da)量(liang)的(de)(de)(de)人(ren)力和(he)時間投入，而且效(xiao)(xiao)果并不一定理想。哪里智(zhi)能(neng)(neng)營(ying)(ying)銷(xiao)(xiao)工具收(shou)費標準